We are nothing if not opinionated.

The 364-Day KOL Problem: Digital Solutions to an Age-Old Problem

by - April 5, 2017

This whitepaper explores how digital tactics can be used to get more out of your brand’s Key Opinion Leader (KOL) initiatives.

Topics covered include:

  • Why sustaining KOL engagement is so challenging for brands
  • The importance of specificity before and after ad board meetings
  • How brands can leverage digital platforms to reduce KOL friction


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