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The Seven Deadly Sins of iPad Detailing

by - October 1, 2016

Interactive visual aids (iVAs) have grown increasingly popular with Pharma marketers over the years, yet many companies are still missing the mark when it comes to iPad detailing. This whitepaper outlines some commonly made mistakes and provides insights on how to create an iPad detail your sales reps will actually want to use!

This whitepaper covers:

  • iVA storytelling, user setting and technological considerations
  • Seven common iVA mistakes to avoid
  • Insights on how to get the most out of your iPad detail aid

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